Chinese New Year is a time of renewal, a time to set intentions for the year ahead and express care through meaningful gifts. Beyond tradition and celebration, each exchange carries wishes for prosperity, success, protection, and continuity. This is why jewellery and gold remain enduring festive choices, valued for their ability to last long after the season ends. At Alamanda Shopping Centre, you can get thoughtfully curated gold and jewellery that bring together tradition, craftsmanship, and modern design, making your upcoming celebrations meaningful.

The Year of the Horse: A Symbol of Progress & Prosperity

In Chinese culture, the Horse symbolises strength, momentum, and progress. It represents forward movement and the determination to overcome challenges with confidence and purpose. During the Year of the Horse, gifts inspired by this symbol carry added meaning, expressing hopes for growth, stability, and success. Reimagined through modern jewellery and gold designs, these timeless motifs continue to resonate in contemporary Chinese New Year celebrations.

Wearable Luck: Jewellery with Personal Meaning

Jewellery has long been a way to carry intention close, worn daily as subtle reminders of hopes and blessings. During Chinese New Year, it offers a modern alternative to traditional red packets, while still holding deep symbolic value.

Horse-inspired charms and gold-toned designs from Pandora bring festive symbolism into refined, contemporary forms. These versatile pieces are designed for everyday wear, allowing personal stories and intentions to be expressed beyond the festive season. Whether chosen as a thoughtful gift or a meaningful piece for oneself, jewellery becomes a quiet companion for the year ahead.

Wearable Luck: Jewellery with Personal Meaning

Gold holds a revered place in Chinese New Year traditions, symbolising wealth, stability, and longevity. Often given as a blessing, it represents security and good fortune meant to last across generations. In recent years, rising gold prices have further reinforced its value, making gold not only meaningful but also a worthy long-term investment. Unlike trends that fade, its significance and appeal continue to endure.

At Alamanda, trusted jewellers present gold in forms that honour tradition while appealing to modern sensibilities. HABIB offers 999.9 gold bars that serve as prosperity keepsakes, elegant, meaningful, and ideal for marking significant moments. These pieces are often chosen for elders or as long-term gifts that carry both emotional and material value.

Meanwhile, Tomei presents gold horse pendants inspired by the Year of the Horse, crafted in Yellow Gold 916. Designs such as the TOMEI The Bountiful Horse Pendant and the TOMEI Horse Abacus Pendant combine symbolic meaning with intricate detailing, representing prosperity, progress, and abundance. These pendants make thoughtful Chinese New Year gifts — whether worn as daily reminders of good fortune, gifted to loved ones, or kept as personal tokens to mark a fresh start.

Celebrate Chinese New Year at Alamanda Shopping Centre

From 23 January to 18 February 2026, Alamanda Shopping Centre comes alive with festive charm, transforming into a destination where celebration, culture, and rewarding shopping experiences meet.

A Festive Centre Court Experience

Shoppers will be welcomed by a Centre Court transformed into a Chinese courtyard setting, anchored by the striking Oriental Horse Carousel as its main centrepiece. Inspired by the Year of the Horse, this visually captivating installation sets the tone for the season, blending tradition with a sense of movement and vitality that reflects the spirit of the new year.

Shop, Celebrate & Enjoy Festive Rewards

As part of its Chinese New Year campaign, Alamanda invites shoppers to enjoy exclusive festive redemptions while they shop for meaningful gifts:

• Spend RM600 to redeem:
  • RM30 Alamanda Shopping e-Voucher
  • A set of festive Red Packets
• Spend RM1,500 to redeem:
  • RM80 Alamanda Shopping e-Voucher
  • A set of festive Red Packets

These rewards add an extra layer of joy to festive shopping, making thoughtful gifting even more rewarding.

Festivities for the Whole Family

Beyond shopping, Alamanda offers a vibrant line-up of Chinese New Year performances throughout the campaign period, filling the mall with festive sights and sounds. Families can also look forward to VIKids workshops, designed to engage younger visitors and make Chinese New Year celebrations a shared experience across generations.

A Thoughtful Start to the New Year

Chinese New Year is a time to choose with intention, a time to give gifts that speak of hope, stability, and progress. Jewellery and gold continue to resonate because they endure, carrying meaning long after the festivities end.

This season, Alamanda invites shoppers to celebrate the Year of the Horse with gifts that carry symbolism, experiences that bring families together, and rewards that make festive shopping even more memorable. Step into the Chinese New Year at Alamanda and start with purpose, prosperity, and joy.